nba

rivals

KENNETH ROBIN

Capture the grit and history of the league for the "Rivals" season opener. A film that celebrates the enduring friction between courts, cities, and generations.

"Cinematic yet raw. Refined yet deeply emotional."
A LIVED-IN WORLD

We reimagined archival footage through mixed-media compositing and particle-driven overlays.

By applying custom texture passes, we created a tactile sense of movement that mirrors the physical intensity of the sport.

KINETIC RHYTHM

Typography drives the tempo. We designed a gritty, type-forward system that punctuates the narration and echoes the cadence of the game.

It fuses speed, tension, and swagger into a single visual heartbeat that keeps the viewer locked into the narrative.

TACTILE DESIGN

The visual identity is rooted in high-fidelity textures, using grit and grain to bridge the gap between historic archives and modern performance.

This approach ensures that every frame feels like a lived-in piece of history, honoring the legacy of the game while pushing the aesthetic forward.

THE ANTHEM

Built around the #OnlyHere tagline, the piece serves as an immersive look at the rivalries that define basketball culture.

It is a celebration of the friction that pushes the game to new heights, delivered through a sophisticated blend of motion design and documentary storytelling.

(CREDITS)

Client — NBA
Creator — Kenneth Robin

(contact)

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